How do I add lore to all items of a specific type?

For example, if i wanted all sticks (whether obtained via crafting, mob drops, chests, etc) to have the lore "sticky", how would i do that? This seems like it should be a very straightforward and simple thing to do, but all the solutions i've found online either only apply to a specific instance of an item (e.g when /give is used) or only work in certain cases (when loot tables are used).